Gaming the System
A lot of my friends have been getting GMail accounts, web-mail accounts through Google now offers with a Gigabyte of storage.
Most of the discussion on this has focused on privacy concerns: GMail scans your mail for keywords and delivers it with little Google ads. Personally, this doesn't bother me--most people have such poor security, especially with ubiquitous wireless, that automatic scanning of email doesn't seem such a big deal. I just wonder if this might be one of Google's less-successful experiments.
Most people don't have a gigabyte of email. My Outlook archive is only 650 MB, and it goes back more years than I care to think. I'm willing to bet that Google's 1GB promise is premised on the idea that the typical user will never get anywhere close to their limit. But there's a very good use of 1GB of online storage that might threaten Google's business model: backups.
For instance, every week I burn my critical files to a CD, and every two weeks I back up my data to DVD. But with a GMail account, I could zip my critical law school files--all of them--into a 50MB zip file and mail them to 'myself.' If I ever need them, there they are.
Why is this a problem for GMail? Well, it seems that Google expects this to pay for itself through the targeted advertisements people read when they check their mail. But in the example above, I'm only checking my mail when I need to access the backups. Which is almost never. Since they get paid every time I see an ad, this isn't good new for Google.
Of course, Google may have thought of this, and placed a limit on the size of files you can receive in an attachment. Or maybe they figure only a few people will feel the need to treat their Gmailbox as a GB of online storage. But it does seem like a bit of a loophole.
UPDATE: Arvin at Rebuttable Presumption thinks people might be put off of using Gmail as a backup tool by fears of security. I'm not sure this is really a deterrent for most people. I mean, for the things that I need to backup most--my law school papers--there's not a huge market out there, and frankly, if they're stolen, they're not going to make anyone enough money to recover their investment, much less make them rich.
Comments
Posted by: Martin | April 25, 2004 2:51 PM
Posted by: Arvin | April 26, 2004 5:02 AM
Posted by: A. Rickey | April 26, 2004 9:56 AM